Friday, April 14, 2006

TRL Moment of the Week
Wednesday we began our experiment of running TRL live both on TV and online. That means that while we're doing the live TV show, there is separate content streaming exclusively on MTV Overdrive. It's a fascinating experiment, and to my knowledge we're the first television show to really do this. Sure, it's a bitchload more work, as we're basically running 2 shows simultaneously, and without more money or more manpower. But at the same time, there is something cool about being at the forefront of technology.
Of course, this is after one show. We'll do another one in a couple weeks, then have them more frequently until we're doing it every single show. By then, I may have a nervous breakdown. Only time will tell.

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